So I know many if not most of you do not spend a large part of your day on social media; you are busy taking care of patients! So you may have missed this little gem from NPR this week: “Twitter has a 136-page handbook for politicians and it’s hilarious“. Yes, even though Twitter itself only gives you 140 characters (although that may be changing), the handbook on how to use it almost as many pages. So many, many more characters.
Now I know some of you may be like, “Hey, don’t make fun, I need a Twitter manual! Social media is complicated!” And to that I say….go here! You can download the exact manual for free and explore all of its content. And to those of you who are Twitter professionals….I still say go here! Everyone should check out this manual, not only because it covers everything from the basics to more advanced Twitter tools, but also because it lets you see into the minds of the Members and staffers who you are trying to influence.
From the Twitter website: In this handbook, you’ll find:
• Content strategies. Discover new and innovative strategies to grow your Twitter presence and engagement rate, including step-by-step instructions on how to execute a Twitter Q&A and how to make the best use of photos and video.
• Advanced Twitter tools. Maximize the impact of your account by integrating Twitter into your events and leveraging the full suite of Twitter tools such as TweetDeck, Twitter for websites and mobile notifications.
• Twitter basics. Brush up on the fundamentals to set up and build a secure and effective account for your elected official, campaign, agency or initiative.
So basically this is a useful document for any advocate/organization to have! Do you have any questions on using social media? Let us know, we’d love to help you out!